In our selfie-obsessed world, the temptation to appear flawlessly filtered in real life has never been greater.
In the medical aesthetics sector, treatment requests have increased considerably since 2000—by more than 200 percent!
The Food and Drug Administration (FDA) intends to approve at least three additional cosmetic treatments in 2019 to keep up with customer demand.
In its 2018 Aesthetics Trend Report, the well-known website RealSelf has shared the most recent yearly trends in consumer interest in cosmetic procedures.
Which cosmetic procedures made the list, can you guess?
2018’s Most Important Medical Aesthetics Trends
This year witnessed a continued increase in patient interest in minimally invasive procedures, including CoolSculpting and Botox. In fact, since 2015, customer interest in non-surgical treatment options has lagged behind client interest in medical aesthetics operations.
According to the survey, the rise in popularity of cosmetic procedures reflects patients’ desire for procedures with little to no recovery time.
For a second year in a row, Botox was the cosmetic procedure that attracted the most research, with interest up 11% from the previous year. Microneedling and PRP therapy, two lesser-known procedures, experienced considerable growth of 19 and 20 percent, respectively.
Additionally, there has been a sharp increase in interest in skin-condition therapies. With an increase of 39%, Halo took second place. A fractional laser is used in this light-based procedure to treat issues like sun damage, discoloration, and enlarged pores.
With the largest interest rise in 2018 (up 42% year over year), thread lifts also fared well.
Minimally Invasive Cosmetic Treatments With the Highest Interest Growth, 2017-2018
TREATMENT
PERCENTAGE
Thread Lift
42 Percent
Halo Laser
39 Percent
PRP For Hair Loss
20 Percent
Microneedling
19 Percent
Botox
11 Percent
Which medical procedures will be popular in 2019?
What body restoration procedures will be the most widely used in 2019? Here are the forecasts we made!
The toxin-filled year. This year, buzzwords like “baby Botox” grew in popularity, with millennials between the ages of 18 and 24 experiencing the biggest growth. While Botox continues to dominate the market, firms like Revance are doing late-stage clinical trials for injections that may enhance competition.
The development of “tweaking.” Excessive cosmetic procedures and overfilled lips are the stuff of the past. For a more natural appearance, clients want to keep their face structure while making a few minor adjustments. Many patients will have treatments performed early as a form of preventative care.
A broader perspective on contemporary beauty Celebrities and social media influencers have lowered the stigma associated with elective cosmetic operations by sharing their experiences online, allowing people to choose procedures that correspond to their particular definitions of beauty.
What does all of this ultimately mean? More job opportunities are available for those interested in a career in medical aesthetics as a result of the increase in cosmetic procedures across the United States. Training is essential for these professions since they call for knowledge of how skin and tissue interact as well as proficiency with cosmetic lasers.
Botox, dermal fillers, and other cosmetic injections are taught in medical aesthetics colleges. When choosing a laser training program, take into account one that offers clinical hands-on training with a group of skin care experts, cosmetic laser technicians, doctors, and nurses who have extensive experience in the industry.
