Many doctors and dentists are now offering medical aesthetic treatments as part of their general medical practices to capitalize on the booming beauty and skin care sector.
Over 15 billion medical aesthetic procedures were conducted worldwide in 2017, as reported by the American Society of Plastic Surgeons (ASPS). Minimally invasive procedures increased by 180 percent between 2000 and 2016. Botox (up 797%), soft tissue fillers (up 298%), and laser skin resurfacing (up 243%) are the big winners.
Here are three suggestions for bringing new medical aesthetic treatments to your practice, whether you’re an esthetician or a medical professional wishing to switch fields.
Here Are Three Ways to Expand Your Cosmetics Company!
One is to inquire about what kinds of services you hope to provide.
Do I have access to a sizable clientele base to advertise to?
Do the cosmetic services I hope to add to my company’s repertoire fit well with the other goods and services I provide?
Can I get these services from a different company in my area?
When compared to my rivals, how can I make myself and my company stand out in the sales industry?
When planning the growth of your aesthetics company, here are some of the questions you should ask yourself. Make use of any personal connections you may have in the field of medical aesthetics. Inquire about their recent experience with the new service and any advice they may offer.
The second is to look for Education and Development Opportunities.
Medical doctors, nurses, and other medical professionals can take advantage of continuing education courses offered by a wide variety of medical aesthetics schools across the country. Think it over and make an informed decision.
In the second half of each session, you’ll put what you learned into practice by providing services to paying customers at a high-end retail spa. You can ask your teacher anything and they’ll be there to help you out. You will acquire the knowledge necessary to administer injectable therapies with complete self-assurance.
Lastly to Market Yourself
As soon as you finish your education in medical aesthetics, you need to start promoting yourself actively.
Louis Silberman, founder, and CEO, will teach you the ins and outs of marketing in business and the medical aesthetics industry. You will be given a manual containing helpful marketing resources and forms like background checks, consent, and policy and procedure manuals.